Tag Archives: rick sherman

etl expands into SMB market

I just had a chance to read Rick Sherman’s latest blog on important trends in data integration for 2010 and what stuck out to me was trend 5 which asserts that ETL is expanding into the SMB market. In my view, Rick is completely right that this expansion is taking place. I am witnessing it [...]

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Re: ETL tools: Don’t Forget About the Little Dogs

Rick Sherman just published his latest article on “ETL tools: Don’t Forget About the Little Dogs” where he expressed his concern that potential buyers of ETL/DI tools are only looking at a small number of (established) players in the ETL marketplace and suggested that buyers should take a closer look at the new breed of [...]

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“Good enough” technology and data integration

Great article in Wired the other day about the “good enough revolution” in technology – how simple and affordable devices like the Flip video camera have achieved market dominance over “better” competing products. This is a real trend, with implications for IT as well. In her “Business-Driven Architect” blog on ebizQ, Brenda Michelson notes that [...]

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